Sustainability at the forefront of fashion
The concept of sustainable fashion is taking a strong hold in the industry with a more environmentally conscious consumer voicing their desire to find out more about where their fashion is coming from, how it is produced, and the effect it has on people and our planet. Due to the complexity of the issue of sustainability there are various ways that it’s manifested in a product, from the raw materials to the production chain, to delivery to the consumer. I have compiled a list of the many ways that the concept of sustainability is defined:
- Production of products without cruelty to animals.
- Respectful treatment and fair remunerations of workers.
- Use of renewable or recycled materials and environmentally friendly dyes.
- Promotion of "slow fashion", i.e. fashion of high quality, timeless design, and a long lifetime of wearability.
- Reduction of exploitation of ancient traditions and practices.
- Contribution to the elevation of minority communities.
- Increase in small-scale and on-demand production.
- Reduction in production waste and contamination.
- Improvement of working conditions in factories, workshops and stores.
- Careful use of natural resources.
- Minimized impact of the environment during transport with reduction of carbon footprint.
- Improved social condition of communities serving the industry.
- Local distribution.
- Promotion of the use of natural, renewable organic fibers in our garments, which offer improved functionality and protection in both hot and cold weather.
This list is not exhaustive, but gives a general idea of what consumers should look for in the brands that they shop. One thing to keep in mind is that most of the garments and accessories that PrendaBella Boutique offers are made by women, and as we promote the concept of sustainability, we strive to protect and empower them.
Many of the ancient techniques that indigenous tribes and artisans in various parts of the world utilize in the production of clothing, jewelry, and other accessories have been passed along for generations and often have mystical and symbolic meaning to them. They also have rich histories attached to their evolution. This makes wearing these pieces a significant act; it connects us to the person that put so much effort into their creation, and allows the wearer to share in a very intimate part of their culture.
Purchasing pieces that we want to wear time and time again, and that were ethically created, helps us contribute to the conservation of our planet. All of our contributing designers strive to elevate the artisan community that they work with, produce in small quantities and limited editions, utilize good environmental practices, and offer us unique designs that cannot be found in the mass produced market. Supporting our contributing designers will provide you with a piece of wearable art that will last a lifetime.
Visit our Designers section for a description of each brand and their commitment to sustainability.
Hand woven Michú tote bag